Insights

Articles and guides on search and answer engine visibility, analytics and consent.

So what’s your mobile strategy in 2012?…

Sales of iOS and Android enabled mobile devices are up massively on Christmas 2010.  So with mobile access to 3.7 million more potential customers, what’s your mobile strategy…

Bye Bye Flash…

Difficult to see how Flash can remain relevant to any platform without mobile support… Article from Wired detailing the demise of the platform that brought motion to the…

Grow Email Lists from Facebook

Social Media Marketeers using Facebook for corporate communications can now use their Facebook Profiles to collect email and preference information about visitors to their FB pages… Article from…

‘Instant’ food for thought

Impact of Google's shiny new 'Instant' SERPs on SEO and 'Key Term Matching' strategies for Adwords.

Typosquater’s rights

Harvard research shows that Google and opportunist website owners are generating significant revenues from so-called 'Typo-squating' of mis-spelt domain names.

5 can’t-miss SEO trends

Search is what you want right now. Search is watching, listening, and talking. Search isn't just for text anymore; keeping an eye on the latest trends in this ever-changing field (and truly understanding those trends) is your key to the intent-driving kingdom.

Keep up, Google to rank sites by speed.

Over the course of 2009, a consistent theme that Google has been involved with is that of speed. In announcement after announcement, Google has talked about the importance of speed on the web, and how the company wants to do everything it can to make the web a faster place.

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